Our Impact
At Ape Noir, fashion is more than clothing—it’s action—every piece you buy funds real humanitarian relief for communities facing crisis. We believe style should stand for something, and together, we turn streetwear into a symbol of support.
How Your Purchase Helps
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Percentage of Sales Donated: 10% of net profits from every drop are donated directly to relief efforts.
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Transparency First: Each donation is tracked, verified, and shared with you.
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Real Partners: We work with trusted NGOs to ensure aid reaches people who need it most.
Current Projects
Sudan Relief Fund
This season’s drop supports families displaced by conflict in Sudan. Every hoodie sold provides a food package for a family of four for one week.
Palestine Winter Aid
Our next release will fund emergency blankets and heating kits for children in Gaza. Together, we aim to provide warmth and safety to 500 households this winter.
Running Total
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£3,240 raised (and counting) since launch
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150 families supported with food, medicine, and shelter
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Your purchase = real change
Proof of Impact
We share donation receipts, partner updates, and on-the-ground stories. You’ll see the difference your purchase makes, not just hear about it. Check out our [Impact Updates] page for full transparency.
Why the Gorilla?
The gorilla is a symbol of strength, resilience, and solidarity. Just like a gorilla thrives in community, we believe we’re stronger when we act together. Wearing Ape Noir is more than a style statement—it’s solidarity in motion.
Join the Movement
Fashion with impact starts with you.
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Wear it.
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Share it.
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Change lives with us.